Privacy Policy

Larkenshaw (“Larkenshaw”, “we”, “us” or “our”) is a private UK property-demand network that connects people interested in property with homeowners and participating estate agents. We are committed to protecting your personal data and your right to privacy.

This Privacy Policy explains how we collect, use, store and share your personal data when you use the Larkenshaw website, mobile application and related services (together, the “Service”). It applies to all users, including buyers, homeowners, estate agents and other visitors.

This Policy is provided in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018. It should be read alongside our Terms & Conditions.

We collect the following categories of personal data:

• Account data: your name, email address, password (hashed) and role preferences when you register or sign in.
• Profile data: information you provide in your buyer, homeowner or estate agent profile, such as location preferences, property details and contact preferences.
• Interest and demand data: records of properties, streets or areas you express interest in, and the strength of that interest.
• Property and ownership data: property details and verification documents submitted by homeowners or estate agents to support ownership claims.
• Communication data: messages you send to other users and any enquiries you send to us.
• Usage data: information about how you interact with the Service, including device type, browser, and approximate location derived from your IP address.

When you sign in using a third-party provider such as Google, Apple or Facebook, we receive the basic profile information (such as your name and email address) that the provider shares with us.

We use your personal data to:

• create and manage your account and authenticate your identity;
• match you with relevant properties, homeowners, buyers or estate agents;
• provide anonymised demand information to homeowners;
• facilitate connections and conversations between users;
• process subscriptions, payments and related account entitlements;
• send service notifications, updates and administrative communications;
• maintain the security, integrity and availability of the Service;
• comply with our legal and regulatory obligations.

We process your personal data on the following legal bases under the UK GDPR:

• Contract: to provide the Service you have requested, including account creation, matching and connections.
• Consent: where you have consented to share your contact details with another user, receive certain communications, or use optional features.
• Legal obligation: to comply with applicable UK law and regulatory requirements.
• Legitimate interests: to operate, secure and improve the Service, and to prevent misuse, fraud or abuse.

We do not sell your personal data. We share your information only as described in this Policy:

• With other users: your name and contact details are shared with a homeowner or buyer only when you have explicitly consented to do so (for example, by choosing to share your contact details when expressing interest).
• Anonymised demand: homeowners may receive aggregated, anonymised information about demand for their property. This does not identify you personally.
• Service providers: we use trusted third-party providers for hosting, authentication, payments and analytics. These providers process data on our behalf under appropriate contractual safeguards.
• Legal compliance: where required by law, court order, or to protect our rights, safety or property.

A core feature of Larkenshaw is showing homeowners anonymised demand for their property or area. When you express interest in a property, the homeowner may see that interest as part of an aggregated count or trend, but your name, email address and other identifying details are not revealed unless you choose to share them.

You can withdraw consent to share your contact details at any time through your account privacy controls.

We use cookies and similar technologies to operate the Service, remember your session, and understand how the Service is used. You can control cookies through your browser settings, but disabling them may affect some features of the Service.

We rely on third-party services for authentication (such as Google, Apple and Facebook sign-in), payments, mapping and data enrichment. These providers have their own privacy policies governing how they handle your data. We encourage you to review their policies.

We retain your personal data for as long as your account is active, and for a reasonable period afterwards where necessary to comply with legal obligations, resolve disputes or enforce our agreements. You may request deletion of your account and associated data at any time through your account controls or by contacting us.

We take appropriate technical and organisational measures to protect your personal data against unauthorised access, loss, misuse or alteration. However, no method of transmission or storage is completely secure, and we cannot guarantee absolute security.

Under UK data protection law, you have the right to:

• access the personal data we hold about you;
• rectify inaccurate or incomplete data;
• erase your personal data (subject to legal exceptions);
• restrict or object to the processing of your data;
• data portability;
• withdraw consent at any time without affecting the lawfulness of processing carried out before withdrawal.

To exercise any of these rights, please contact us. If you have a concern about how we handle your data, you have the right to complain to the Information Commissioner’s Office (ICO).

The Service is not directed at individuals under 18, and we do not knowingly collect personal data from children. If you believe we have collected data from a child, please contact us and we will take steps to delete it.

Your personal data is primarily stored and processed in the United Kingdom. Where data is transferred outside the UK, we ensure that appropriate safeguards are in place in accordance with UK data protection law.

We may update this Privacy Policy from time to time. We will notify you of significant changes through the Service or by other means. The “Last updated” date above reflects when the Policy was last revised.

If you have any questions about this Privacy Policy or how we handle your personal data, please contact us.